Amber McConnell Archives - FoodChain Magazine https://foodchainmagazine.com/news/tag/amber-mcconnell/ Tue, 30 Apr 2024 10:24:29 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7.1 https://foodchainmagazine.com/wp-content/uploads/sites/10/2022/10/fc-150x150.png Amber McConnell Archives - FoodChain Magazine https://foodchainmagazine.com/news/tag/amber-mcconnell/ 32 32 How 2024’s trends in personalization and storytelling are redefining brand engagement   https://foodchainmagazine.com/news/how-2024s-trends-in-personalization-and-storytelling-are-redefining-brand-engagement/ Tue, 30 Apr 2024 10:24:28 +0000 https://foodchainmagazine.com/?p=29036 Amber McConnell delves into the future of brand engagement, highlighting how trends in personalization and storytelling are revolutionizing label design

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]]> Amber McConnell delves into the future of brand engagement, highlighting how trends in personalization and storytelling are revolutionizing label design and fostering deeper connections between brands and consumers in an ever-evolving marketplace. In today’s marketplace, the line between simply buying a product and investing in what a brand stands for has blurred. This evolution magnifies the…

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